After just one week on store shelves, Super Smash Bros. Brawl for Wii has become the fastest-selling video game in Nintendo of America’s history. Since its launch on March 9, the feature-packed fighting action game has sold more than 1.4 million units in the United States, including more than 874,000 on March 9 alone. It has sold at a rate of more than 120 units per minute between launch and March 16.
Super Smash Bros. Brawl has made the leap from video game to cultural phenomenon, said Cammie Dunaway, Nintendo of America’s executive vice president of Sales & Marketing. Game reviewers and the public alike praise its fun game play and extensive, inventive content.
Super Smash Bros. Brawl features a nearly limitless variety of options for players. Dozens of classic Nintendo characters like Mario and Pikachu are joined by industry icons like Sonic The Hedgehog and Metal Gear’s Solid Snake for all-out four-player battles. The endless customization keeps players coming back for more. The previous game in the series, Super Smash Bros. Melee, became the best-selling Nintendo GameCube game of all time with more than 7 million copies sold worldwide, so it’s no surprise to see this latest installment racking up record numbers.
It’s important to remember, Dunaway said, that we have lots more fun on the way: Upcoming titles like Mario Kart Wii and Wii Fit will keep our momentum going strong.
Mario Kart Wii launches April 27 with the Wii Wheel, which lets players drive their speedy karts with the intuitive feel of a wireless steering wheel. It’s another bridge game like Wii Sports that lets video game novices and veterans play and have fun together. Wii Fit arrives May 19 with the Wii Balance Board to combine fun and fitness. It lets users track their progress over time, and it’s an easy way for every member of the family to keep active and play together.
Remember that Wii features parental controls that let adults manage the content their children can access.